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Find gear and get training to get started or to take it to the next level.

Visit Our Edmonton Store. We Carry Felt, Argon 18, BMC, Louis Garneau, Quintana Roo

Triathlon Clothing • Tri Suits • Tri Shorts • Bike Shorts • Compression Gear • Swimwear• Swim Gear• NutritionProducts

Wahoo KICKR - Updated 2017 Model

Updated for 2017, the new Wahoo KICKR indoor bike trainer is more compatible that ever. And it's come down in price $100. Yay!!

Felt IA16

The Felt IA16 is a beautiful ride and it's a great value race bike. And it's fast too!

Triathlon Starter Package, Aluminum Edition - $1999

Updated for 2017: The 2017 Triathlon Starter Package starting at $1999 will get you race ready: triathlon bike plus shoes, pedals & helmet.

Triathlon Starter Package, Carbon Edition - $2999

This is a killer starter package for those of you seeking a full carbon tri bike. Updated for 2017 but the same price as $2999 so it's even better value.

Wheeler Dealer - Wheelsets to Consider This Season

One of the best upgrades you can make for your bike and for your race results. Investing in a new set of wheels is a big deal and it's a decision to which you should give careful consideration.

Financing Available

Financing With Financeit Your next big purchase just got more

Element Annual Kona Clearance Sale & Celebration

The Swim: 2.4 miles The Ironman swim is 2.4

Travelling With Your Bike? Do Your Research!

If you have a training vacation or a race coming up and will be traveling with your bike, make sure you check the airline baggage fees and factor bike transport fee into the cost of your flight. UPDATED SEPTEMBER 2017

Professional Bike Fit At Element

Bike Fit: It's all about you! Yes, you are probably quite aware that your bike needs to fit you physically but what does that fit mean?

Bike Maintenance & Tune Up Turn Around Time - It's time to get it done!

We're talking about the turnaround time on regular bike maintenance like tune-ups, flat repair, tire replacement, packing bikes for travel, bike assembly when you return. Effective March 1, the turnaround time is 24 hours.

The Five F's Of Triathlon Clothing - How To Find the Right One!!

When you've worked through the 5 F's and assigned your own priorities to each of them, it's easier to figure out which is the right triathlon short, top or suit for you.

Is Saddle Discomfort Sidelining You?

Trouble finding the right saddle? You're not alone! That first ride or two can leave you sore but, after if paid continues past a few weeks, you need to consider your saddle options.

Join Our Rewards Program - Earn Points And Cash Discounts With iRedeem

Join the iRedeem network and start earning points and cash discounts. The program is simple to use: show your card to accumulate points and redeem your points for cash discounts. It's free to join and you can use your smartphone to track your savings.

About Us

At Element, we offer a carefully curated selection of premium products for every aspect of your racing and training needs. And we understand the value proposition d we can offer quality products at a variety of price levels.

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